Lattice Energy Services (formerly BG Energy Services) required a total revamp of all corporate material due to the BG Group demerger. The Energy Services division was an independent subsidiary responsible for the provision of energy solutions to industry and commerce. I implemented the new design across the wide range of material I had previously created for BG Energy Services, the mother company.
The project involved on-demand provision of appropriate customised printed materials to numerous regional offices, and the creation of niche press advertising. To maintain the corporate identity a small graphics resource website was created with downloads such as Word and PowerPoint templates, logo sheets and guidelines PDFs. A fixed cost-base was put in place, with reprints and new work being ordered via telephone, fax, email or the resource site.
As the project progressed other businesses created by the demerger approached me to produce ad-hoc material, for example Fulcrum Connections. This allowed me a gateway into National Grid for, among other things, provision of inhouse magazine templates and junior graphic design staff mentoring.
“One of the major requirements for LES was to have a designer that could react quickly… add to this the excellent overall customer focus that Ken has shown LES, and we have been very pleased with the service provided.”
Brian Cosstick, Business Development Manager, Lattice Energy Services